Rushden East

North Northamptonshire · East Midlands · population 9,336 · 5 LSOAs

Approximate neighbourhood (MSOA) boundary. © OpenStreetMap contributors; boundary © ONS / Crown copyright.

27Area Score / 100 ?
  • #5,009 of 6,856 in England
  • #430 of 575 in East Midlands
  • #34 of 40 in North Northamptonshire
  • More deprived (bottom 30%)
Compare this area →

People living here Census 2021

Residents9,358
Median age (est.)39
Density2,636per km²
No qualifications23%
Degree or above22%
No car or van24%

Age

0–14 18%15–24 11%25–44 29%45–64 26%65+ 17%

Tenure

Own outright: 25%Mortgage/shared: 27%Social rent: 21%Private rent: 26%
Own outright 25%Mortgage/shared 27%Social rent 21%Private rent 26%

Households

One person: 39%Couple, no children: 16%Couple with children: 20%Lone parent: 12%Other: 13%
One person 39%Couple, no children 16%Couple with children 20%Lone parent 12%Other 13%

Work (top occupations)

Elementary 17% · Skilled trades 13% · Associate professional 11%

All occupation groups
Elementary17%
Skilled trades13%
Associate professional11%
Caring & leisure11%
Professional11%
Process & plant10%
Sales & customer service9%
Managers & directors9%
Administrative9%

Ethnic group

White: 93%Asian: 2%Black: 2%Mixed: 3%Other: 1%
White 93%Asian 2%Black 2%Mixed 3%Other 1%

Religion & identity

No religion 51% · Christian 40% · Other 1%

Born outside the UK: 12%

Census 2021 (ONS), Crown copyright, OGL v3.0. Shares are of each question's own respondents (e.g. education is % of residents aged 16+). Figures date from March 2021 and change slowly between censuses.

In summary

Rushden East is in the more-deprived bottom third of England, ranked #5,009 of 6,856 neighbourhoods nationally, and #34 of 40 in North Northamptonshire. It is highly uneven across the seven themes — strong on Housing & access (91) but weak on Crime (13). Typical homes here sold for about £182,500 over the past year, up 12% across five years (from 130 sales), 30% below the wider North Northamptonshire median of £260,000. Typical household take-home income is around £31,743 a year, in the bottom third of England. Recorded crime ran at 116 incidents per 1,000 residents over the past year, above the England rate of 83.

Themed scores ?

Each 0–100, higher = less deprived on that theme. National rank shown.

Income 30 · #4,783
Employment 28 · #4,941
Education 16 · #5,729
Health 25 · #5,112
Crime 13 · #5,941
Housing & access 91 · #642
Living environment 28 · #4,913

House prices ?

£182,500median (12m) · -6.4% yr · n=130
TypeMedian (12m)Sales1yr5yr
All homes£182,500130-6.4%+12.1%
Detached£340,00015-2.9%+15.3%
Semi-detached£220,00018-1.1%+15.8%
Terraced£192,49856+0.7%+22.2%
Flat£112,000410.0%+23.1%
This area£182,500
North Northamptonshire£260,000
East Midlands£250,000
England£300,000
Annual median price, all homes. Small samples can be volatile.

Contains HM Land Registry data © Crown copyright and database right 2026. This data is licensed under the Open Government Licence v3.0.

Household income

Net household income (a year)£31,743±£4,643 · #6,019 of 6,856
After housing costs (equivalised)£31,467
Price-to-income ?5.7×typical home ÷ net income — less stretched than the England figure of 7.5×

Model-based ONS estimates (FYE 2023) with 95% confidence intervals — a guide to the typical household, not a measurement. How income estimates work →

Affordability-adjusted Score ?

62Affordability-adjusted Score / 100
Best-value areas in England →

Recorded crime ?

116 crimes per 1,000 residents · 12 months · 1,084 offences
North Northamptonshire71
East Midlands79
England83

Rank #5,370 of 6,427 areas with published data (1 = lowest recorded rate).

Category (12 months)Recorded
Violence & sexual offences486
Theft188
Burglary47
Vehicle crime77
Criminal damage & arson111
Public order & weapons90
Drugs50
Robbery15
Other20

Anti-social behaviour, recorded separately: 322 incidents.

Recorded incidents, not convictions. Crimes are counted where they happen while residents are counted where they live, so busy town-centre, retail and nightlife areas show high per-resident rates because visitors bring incidents with them. Street-level crime data © Crown copyright, data.police.uk, OGL v3.0. More on crime figures →

Official sources

Nearby areas

The closest neighbourhoods on the map, whichever authority they fall in.

Other areas in North Northamptonshire

Similar areas across England

Neighbourhoods with the closest Area Score elsewhere in the country, for comparison.