Kidsgrove West

Newcastle-under-Lyme · West Midlands · population 8,783 · 6 LSOAs

Approximate neighbourhood (MSOA) boundary. © OpenStreetMap contributors; boundary © ONS / Crown copyright.

34Area Score / 100 ?
  • #4,529 of 6,856 in England
  • #425 of 736 in West Midlands
  • #12 of 16 in Newcastle-under-Lyme
  • More deprived (bottom 40%)
Compare this area →

People living here Census 2021

Residents8,640
Median age (est.)43
Density1,993per km²
No qualifications26%
Degree or above22%
No car or van19%

Age

0–14 17%15–24 10%25–44 25%45–64 26%65+ 22%

Tenure

Own outright: 36%Mortgage/shared: 31%Social rent: 22%Private rent: 11%
Own outright 36%Mortgage/shared 31%Social rent 22%Private rent 11%

Households

One person: 30%Couple, no children: 18%Couple with children: 24%Lone parent: 12%Other: 16%
One person 30%Couple, no children 18%Couple with children 24%Lone parent 12%Other 16%

Work (top occupations)

Elementary 14% · Skilled trades 13% · Professional 13%

All occupation groups
Elementary14%
Skilled trades13%
Professional13%
Caring & leisure12%
Associate professional11%
Process & plant10%
Administrative10%
Sales & customer service9%
Managers & directors8%

Ethnic group

White: 97%Asian: 1%Black: 1%Mixed: 1%Other: 0%
White 97%Asian 1%Black 1%Mixed 1%Other 0%

Religion & identity

Christian 48% · No religion 45% · Muslim 1%

Born outside the UK: 4%

Census 2021 (ONS), Crown copyright, OGL v3.0. Shares are of each question's own respondents (e.g. education is % of residents aged 16+). Figures date from March 2021 and change slowly between censuses.

In summary

Kidsgrove West is in the more-deprived bottom 40% of England, ranked #4,529 of 6,856 neighbourhoods nationally, and #12 of 16 in Newcastle-under-Lyme. Across the seven themes it scores highest on Living environment (72) and lowest on Health (21). Typical homes here, about £185,000 over the past year, have climbed steeply — up 32% in five years (from 114 sales), 8% below the wider Newcastle-under-Lyme median of £200,000. Cheaper homes only partly offset the deprivation score, leaving it at #1,846 of 6,851 on our affordability-adjusted measure. Typical household take-home income is around £32,263 a year, in the bottom third of England. Recorded crime ran at 73 incidents per 1,000 residents over the past year, close to the England rate of 83.

Themed scores ?

Each 0–100, higher = less deprived on that theme. National rank shown.

Income 35 · #4,454
Employment 32 · #4,687
Education 23 · #5,249
Health 21 · #5,400
Crime 41 · #4,022
Housing & access 43 · #3,878
Living environment 72 · #1,897

House prices ?

£185,000median (12m) · +15.6% yr · n=114
TypeMedian (12m)Sales1yr5yr
All homes£185,000114+15.6%+32.1%
Detached£265,00032+21.8%+39.5%
Semi-detached£180,00051+2.9%+28.3%
Terraced£136,00030+11.0%+22.5%
FlatToo few sales to report (n=1)
This area£185,000
Newcastle-under-Lyme£200,000
West Midlands£252,500
England£300,000
Annual median price, all homes. Small samples can be volatile.

Contains HM Land Registry data © Crown copyright and database right 2026. This data is licensed under the Open Government Licence v3.0.

Household income

Net household income (a year)£32,263±£4,601 · #5,890 of 6,856
After housing costs (equivalised)£28,782
Price-to-income ?5.7×typical home ÷ net income — less stretched than the England figure of 7.5×

Model-based ONS estimates (FYE 2023) with 95% confidence intervals — a guide to the typical household, not a measurement. How income estimates work →

Affordability-adjusted Score ?

73Affordability-adjusted Score / 100
Best-value areas in England →

Recorded crime ?

73 crimes per 1,000 residents · 12 months · 644 offences
Newcastle-under-Lyme73
West Midlands86
England83

Rank #3,734 of 6,427 areas with published data (1 = lowest recorded rate).

Category (12 months)Recorded
Violence & sexual offences337
Theft110
Burglary11
Vehicle crime28
Criminal damage & arson55
Public order & weapons73
Drugs11
Robbery5
Other14

Anti-social behaviour, recorded separately: 130 incidents.

Recorded incidents, not convictions. Crimes are counted where they happen while residents are counted where they live, so busy town-centre, retail and nightlife areas show high per-resident rates because visitors bring incidents with them. Street-level crime data © Crown copyright, data.police.uk, OGL v3.0. More on crime figures →

Official sources

Nearby areas

The closest neighbourhoods on the map, whichever authority they fall in.

Other areas in Newcastle-under-Lyme

Similar areas across England

Neighbourhoods with the closest Area Score elsewhere in the country, for comparison.