Kidsgrove Central

Newcastle-under-Lyme · West Midlands · population 5,677 · 4 LSOAs

Approximate neighbourhood (MSOA) boundary. © OpenStreetMap contributors; boundary © ONS / Crown copyright.

29Area Score / 100 ?
  • #4,893 of 6,856 in England
  • #466 of 736 in West Midlands
  • #13 of 16 in Newcastle-under-Lyme
  • More deprived (bottom 30%)
Compare this area →

People living here Census 2021

Residents5,707
Median age (est.)44
Density3,171per km²
No qualifications26%
Degree or above19%
No car or van22%

Age

0–14 17%15–24 10%25–44 24%45–64 26%65+ 22%

Tenure

Own outright: 37%Mortgage/shared: 27%Social rent: 18%Private rent: 18%
Own outright 37%Mortgage/shared 27%Social rent 18%Private rent 18%

Households

One person: 31%Couple, no children: 17%Couple with children: 25%Lone parent: 12%Other: 14%
One person 31%Couple, no children 17%Couple with children 25%Lone parent 12%Other 14%

Work (top occupations)

Elementary 14% · Skilled trades 14% · Professional 13%

All occupation groups
Elementary14%
Skilled trades14%
Professional13%
Caring & leisure11%
Associate professional11%
Process & plant10%
Sales & customer service10%
Administrative9%
Managers & directors8%

Ethnic group

White: 97%Asian: 1%Black: 0%Mixed: 1%Other: 0%
White 97%Asian 1%Black 0%Mixed 1%Other 0%

Religion & identity

Christian 50% · No religion 43% · Muslim 1%

Born outside the UK: 3%

Census 2021 (ONS), Crown copyright, OGL v3.0. Shares are of each question's own respondents (e.g. education is % of residents aged 16+). Figures date from March 2021 and change slowly between censuses.

In summary

Kidsgrove Central is in the more-deprived bottom third of England, ranked #4,893 of 6,856 neighbourhoods nationally, and #13 of 16 in Newcastle-under-Lyme. Across the seven themes it scores highest on Housing & access (71) and lowest on Health (18). Typical homes here sold for about £156,675 over the past year, up 12% across five years (from 65 sales), 22% below the wider Newcastle-under-Lyme median of £200,000. Typical household take-home income is around £31,164 a year, in the bottom third of England. Recorded crime ran at 93 incidents per 1,000 residents over the past year, close to the England rate of 83.

Themed scores ?

Each 0–100, higher = less deprived on that theme. National rank shown.

Income 28 · #4,961
Employment 20 · #5,496
Education 23 · #5,270
Health 18 · #5,626
Crime 38 · #4,228
Housing & access 71 · #1,965
Living environment 66 · #2,336

House prices ?

£156,675median (12m) · -5.0% yr · n=65
TypeMedian (12m)Sales1yr5yr
All homes£156,67565-5.0%+11.9%
Detached£179,2506-26.8%
Semi-detached£157,08850-4.8%+12.2%
Terraced£125,0008-10.7%+4.7%
FlatToo few sales to report (n=1)
This area£156,675
Newcastle-under-Lyme£200,000
West Midlands£252,500
England£300,000
Annual median price, all homes. Small samples can be volatile.

Contains HM Land Registry data © Crown copyright and database right 2026. This data is licensed under the Open Government Licence v3.0.

Household income

Net household income (a year)£31,164±£4,478 · #6,147 of 6,856
After housing costs (equivalised)£27,664
Price-to-income ?5.0×typical home ÷ net income — less stretched than the England figure of 7.5×

Model-based ONS estimates (FYE 2023) with 95% confidence intervals — a guide to the typical household, not a measurement. How income estimates work →

Affordability-adjusted Score ?

68Affordability-adjusted Score / 100
Best-value areas in England →

Recorded crime ?

93 crimes per 1,000 residents · 12 months · 530 offences
Newcastle-under-Lyme73
West Midlands86
England83

Rank #4,681 of 6,427 areas with published data (1 = lowest recorded rate).

Category (12 months)Recorded
Violence & sexual offences262
Theft118
Burglary22
Vehicle crime14
Criminal damage & arson33
Public order & weapons53
Drugs12
Robbery4
Other12

Anti-social behaviour, recorded separately: 74 incidents.

Recorded incidents, not convictions. Crimes are counted where they happen while residents are counted where they live, so busy town-centre, retail and nightlife areas show high per-resident rates because visitors bring incidents with them. Street-level crime data © Crown copyright, data.police.uk, OGL v3.0. More on crime figures →

Official sources

Nearby areas

The closest neighbourhoods on the map, whichever authority they fall in.

Other areas in Newcastle-under-Lyme

Similar areas across England

Neighbourhoods with the closest Area Score elsewhere in the country, for comparison.