New Brighton
Wirral · North West · population 7,544 · 5 LSOAs
Approximate neighbourhood (MSOA) boundary. © OpenStreetMap contributors; boundary © ONS / Crown copyright.
- #5,462 of 6,856 in England
- #618 of 932 in North West
- #30 of 42 in Wirral
- More deprived (bottom 30%)
People living here Census 2021
Age
Tenure
Households
Work (top occupations)
Professional 21% · Associate professional 15% · Administrative 11%
All occupation groups
| Professional | 21% |
| Associate professional | 15% |
| Administrative | 11% |
| Caring & leisure | 11% |
| Managers & directors | 10% |
| Skilled trades | 9% |
| Elementary | 8% |
| Sales & customer service | 8% |
| Process & plant | 6% |
Ethnic group
Religion & identity
Christian 50% · No religion 41% · Muslim 1%
Born outside the UK: 6%
Census 2021 (ONS), Crown copyright, OGL v3.0. Shares are of each question's own respondents (e.g. education is % of residents aged 16+). Figures date from March 2021 and change slowly between censuses.
In summary
New Brighton is in the more-deprived bottom third of England, ranked #5,462 of 6,856 neighbourhoods nationally, and #30 of 42 in Wirral. It is highly uneven across the seven themes — strong on Housing & access (99) but weak on Living environment (4). Typical homes here, about £202,500 over the past year, have climbed steeply — up 36% in five years (from 144 sales), 8% below the wider Wirral median of £220,000. Typical household take-home income is around £30,049 a year, among England's lowest. Recorded crime ran at 75 incidents per 1,000 residents over the past year, close to the England rate of 83.
Themed scores ?
Each 0–100, higher = less deprived on that theme. National rank shown.
House prices ?
| Type | Median (12m) | Sales | 1yr | 5yr |
|---|---|---|---|---|
| All homes | £202,500 | 144 | +13.4% | +35.9% |
| Detached | Too few sales to report (n=4) | |||
| Semi-detached | £270,000 | 43 | -3.6% | +22.7% |
| Terraced | £182,000 | 50 | +2.5% | +26.6% |
| Flat | £180,000 | 47 | +20.0% | +51.3% |
Contains HM Land Registry data © Crown copyright and database right 2026. This data is licensed under the Open Government Licence v3.0.
Household income
Model-based ONS estimates (FYE 2023) with 95% confidence intervals — a guide to the typical household, not a measurement. How income estimates work →
Affordability-adjusted Score ?
- #3,702 best value of 6,851 priced areas in England
- Combines this area's Area Score with how affordable its homes are nationally (geometric mean). Higher = a less-deprived area for less money.
Recorded crime ?
Rank #3,840 of 6,427 areas with published data (1 = lowest recorded rate).
| Category (12 months) | Recorded |
|---|---|
| Violence & sexual offences | 264 |
| Theft | 73 |
| Burglary | 8 |
| Vehicle crime | 14 |
| Criminal damage & arson | 51 |
| Public order & weapons | 105 |
| Drugs | 29 |
| Robbery | 10 |
| Other | 14 |
Anti-social behaviour, recorded separately: 160 incidents.
Recorded incidents, not convictions. Crimes are counted where they happen while residents are counted where they live, so busy town-centre, retail and nightlife areas show high per-resident rates because visitors bring incidents with them. Street-level crime data © Crown copyright, data.police.uk, OGL v3.0. More on crime figures →
Official sources
Nearby areas
The closest neighbourhoods on the map, whichever authority they fall in.
Other areas in Wirral
Similar areas across England
Neighbourhoods with the closest Area Score elsewhere in the country, for comparison.
- Bexhill CentralRother20£206,000
- IngsKingston upon Hull, City of20£151,000
- HaslingdenRossendale20£144,950
- Cowplain WestHavant20£296,000
- Bletchley SouthMilton Keynes20£300,000
- Swinton NewtownSalford20£207,000