Neighbourhoods in Rugby
West Midlands · 13 areas. Area Score 0–100 (higher = less deprived).
Average neighbourhood score, weighted by population
#84 of 296 local authorities · 13 neighbourhoods · 116,461 residents
deprivation decile · left = most deprived
Neighbourhoods here span Town North & Newbold on Avon (25) to Eastlands (97); 0% of residents live in one of England’s most-deprived 10% of neighbourhoods. How these averages are worked out →
In summary
Rugby contains both ends of the scale: Eastlands at 97 out of 100 (#217 of 6,856 in England) against Town North & Newbold on Avon at 25, a 72-point gap between neighbouring areas. It mixes both ends of the national picture — 8 neighbourhoods in the least-deprived third of England and 1 in the most-deprived third. House prices stretch as far as the scores do: medians run from £201,000 in New Bilton to £380,000 in Town South & School — a 1.9× gap within Rugby.
Living here
Income: ONS model-based estimates (FYE 2023). Crime: data.police.uk, recorded incidents. Age & tenure: Census 2021. All OGL v3.0 — methodology.
House prices in Rugby
Towns & places in Rugby
Grouped neighbourhoods that share a town or locality name.
| Neighbourhood | Nat. rank | Area score | Median price |
|---|---|---|---|
| Eastlands | 217 | 97 | £298,000 |
| Houlton, Clifton & Brownsover North | 862 | 87 | £338,250 |
| Dunchurch, Stretton-on-Dunsmore & Marton | 1,369 | 80 | £365,000 |
| Hillmorton | 1,534 | 78 | £285,000 |
| Overslade & Bilton | 1,732 | 75 | £285,000 |
| Wolston, Binley Woods & Ryton | 1,972 | 71 | £360,000 |
| Brinklow, Wolvey & Churchover | 2,020 | 70 | £334,166 |
| Cawston & Long Lawford | 2,109 | 69 | £303,000 |
| Brownsover | 2,665 | 61 | £279,950 |
| Town South & School | 3,275 | 52 | £380,000 |
| Town East | 3,871 | 44 | £209,250 |
| New Bilton | 4,015 | 41 | £201,000 |
| Town North & Newbold on Avon | 5,126 | 25 | £210,000 |
Neighbourhood rankings in Rugby
Lowest recorded crime
per 1,000 residents (12m)
| Eastlands | 23 |
| Hillmorton | 38 |
| Dunchurch, Stretton-on-Dunsmore & Marton | 39 |
| Wolston, Binley Woods & Ryton | 41 |
| Cawston & Long Lawford | 41 |
Highest household income
net income a year (est.)
| Houlton, Clifton & Brownsover North | £49,862 |
| Dunchurch, Stretton-on-Dunsmore & Marton | £46,883 |
| Cawston & Long Lawford | £44,015 |
| Eastlands | £43,819 |
| Brinklow, Wolvey & Churchover | £43,703 |
Most affordable
price ÷ net income
| Town East | 5.6× |
| New Bilton | 5.9× |
| Town North & Newbold on Avon | 6.3× |
| Houlton, Clifton & Brownsover North | 6.8× |
| Eastlands | 6.8× |
Recorded crime, not convictions; income is a model-based ONS estimate. National rankings of every local authority →
Postcode districts in Rugby
Postcode districts that overlap Rugby — open one to see the neighbourhoods it covers, with their Area Scores and house prices.
People living in Rugby Census 2021
Age
Tenure
Households
Work (top occupations)
Professional 20% · Elementary 15% · Managers & directors 13%
All occupation groups
| Professional | 20% |
| Elementary | 15% |
| Managers & directors | 13% |
| Associate professional | 13% |
| Administrative | 9% |
| Skilled trades | 9% |
| Process & plant | 8% |
| Caring & leisure | 7% |
| Sales & customer service | 6% |
Ethnic group
Religion & identity
Christian 50% · No religion 36% · Hindu 3%
Born outside the UK: 18%
Census 2021 (ONS), Crown copyright, OGL v3.0. Shares are of each question's own respondents (e.g. education is % of residents aged 16+). Figures date from March 2021 and change slowly between censuses.
Nearby areas
Local authorities around Rugby.