White City
Hammersmith and Fulham · London · population 7,080 · 4 LSOAs
Approximate neighbourhood (MSOA) boundary. © OpenStreetMap contributors; boundary © ONS / Crown copyright.
- #5,852 of 6,856 in England
- #910 of 1,002 in London
- #25 of 25 in Hammersmith and Fulham
- Most deprived 10-20%
People living here Census 2021
Age
Tenure
Households
Work (top occupations)
Professional 17% · Elementary 15% · Caring & leisure 14%
All occupation groups
| Professional | 17% |
| Elementary | 15% |
| Caring & leisure | 14% |
| Associate professional | 13% |
| Sales & customer service | 10% |
| Managers & directors | 9% |
| Administrative | 8% |
| Process & plant | 7% |
| Skilled trades | 6% |
Ethnic group
Religion & identity
Christian 40% · Muslim 33% · No religion 16%
Born outside the UK: 47%
Census 2021 (ONS), Crown copyright, OGL v3.0. Shares are of each question's own respondents (e.g. education is % of residents aged 16+). Figures date from March 2021 and change slowly between censuses.
In summary
White City is in the most-deprived 10–20% of England, ranked #5,852 of 6,856 neighbourhoods nationally, and #25 of 25 in Hammersmith and Fulham. Across the seven themes it scores highest on Education (32) and lowest on Income (6). Typical homes here sold for about £375,000 over the past year, broadly flat over five years (+0%) (from 15 sales), 46% below the wider Hammersmith and Fulham median of £699,000. Typical household take-home income is around £45,974 a year, in the top third of England. Recorded crime ran at 54 incidents per 1,000 residents over the past year, below the England rate of 83.
Themed scores ?
Each 0–100, higher = less deprived on that theme. National rank shown.
House prices ?
| Type | Median (12m) | Sales | 1yr | 5yr |
|---|---|---|---|---|
| All homes | £375,000 | 15 | +12.8% | +0.3% |
| Detached | Too few sales to report (n=0) | |||
| Semi-detached | Too few sales to report (n=0) | |||
| Terraced | Too few sales to report (n=4) | |||
| Flat | £330,000 | 11 | +3.1% | -6.5% |
Contains HM Land Registry data © Crown copyright and database right 2026. This data is licensed under the Open Government Licence v3.0.
Household income
Model-based ONS estimates (FYE 2023) with 95% confidence intervals — a guide to the typical household, not a measurement. How income estimates work →
Affordability-adjusted Score ?
- #5,775 best value of 6,851 priced areas in England
- Combines this area's Area Score with how affordable its homes are nationally (geometric mean). Higher = a less-deprived area for less money.
Recorded crime ?
Rank #2,414 of 6,427 areas with published data (1 = lowest recorded rate).
| Category (12 months) | Recorded |
|---|---|
| Violence & sexual offences | 205 |
| Theft | 36 |
| Burglary | 15 |
| Vehicle crime | 28 |
| Criminal damage & arson | 21 |
| Public order & weapons | 44 |
| Drugs | 21 |
| Robbery | 3 |
| Other | 10 |
Anti-social behaviour, recorded separately: 200 incidents.
Recorded incidents, not convictions. Crimes are counted where they happen while residents are counted where they live, so busy town-centre, retail and nightlife areas show high per-resident rates because visitors bring incidents with them. Street-level crime data © Crown copyright, data.police.uk, OGL v3.0. More on crime figures →
Official sources
Nearby areas
The closest neighbourhoods on the map, whichever authority they fall in.
Other areas in Hammersmith and Fulham
Similar areas across England
Neighbourhoods with the closest Area Score elsewhere in the country, for comparison.
- Norwood Green North & Windmill ParkEaling15£380,000
- Warley EastSandwell15£230,000
- Kentish Town WestCamden15£549,000
- Ryhill & South HiendleyWakefield15£182,500
- Ramshill & South CliffNorth Yorkshire15£130,000
- Blyth TownNorthumberland15£129,000