Hammersmith Broadway

Hammersmith and Fulham · London · population 8,439 · 5 LSOAs

Approximate neighbourhood (MSOA) boundary. © OpenStreetMap contributors; boundary © ONS / Crown copyright.

29Area Score / 100 ?
  • #4,838 of 6,856 in England
  • #662 of 1,002 in London
  • #20 of 25 in Hammersmith and Fulham
  • More deprived (bottom 30%)
Compare this area →

People living here Census 2021

Residents8,266
Median age (est.)34
Density10,561per km²
No qualifications14%
Degree or above53%
No car or van68%

Age

0–14 13%15–24 15%25–44 40%45–64 21%65+ 10%

Tenure

Own outright: 10%Mortgage/shared: 13%Social rent: 39%Private rent: 38%
Own outright 10%Mortgage/shared 13%Social rent 39%Private rent 38%

Households

One person: 40%Couple, no children: 16%Couple with children: 13%Lone parent: 13%Other: 18%
One person 40%Couple, no children 16%Couple with children 13%Lone parent 13%Other 18%

Work (top occupations)

Professional 29% · Associate professional 18% · Managers & directors 16%

All occupation groups
Professional29%
Associate professional18%
Managers & directors16%
Caring & leisure8%
Elementary8%
Administrative7%
Sales & customer service6%
Skilled trades5%
Process & plant3%

Ethnic group

White: 56%Asian: 14%Black: 14%Mixed: 8%Other: 8%
White 56%Asian 14%Black 14%Mixed 8%Other 8%

Religion & identity

Christian 41% · No religion 32% · Muslim 13%

Born outside the UK: 49%

Census 2021 (ONS), Crown copyright, OGL v3.0. Shares are of each question's own respondents (e.g. education is % of residents aged 16+). Figures date from March 2021 and change slowly between censuses.

In summary

Hammersmith Broadway is in the more-deprived bottom third of England, ranked #4,838 of 6,856 neighbourhoods nationally, and #20 of 25 in Hammersmith and Fulham. It is highly uneven across the seven themes — strong on Education (67) but weak on Living environment (8). Typical homes here sold for about £601,000 over the past year, broadly flat over five years (+2%) (from 61 sales), 14% below the wider Hammersmith and Fulham median of £699,000. Typical household take-home income is around £51,707 a year, in the top third of England. Recorded crime ran at 331 incidents per 1,000 residents over the past year, well above the England rate of 83.

Themed scores ?

Each 0–100, higher = less deprived on that theme. National rank shown.

Income 30 · #4,776
Employment 31 · #4,714
Education 67 · #2,281
Health 27 · #5,030
Crime 19 · #5,578
Housing & access 52 · #3,288
Living environment 8 · #6,312

House prices ?

£601,000median (12m) · -14.1% yr · n=61
TypeMedian (12m)Sales1yr5yr
All homes£601,00061-14.1%+2.3%
DetachedToo few sales to report (n=0)
Semi-detachedToo few sales to report (n=1)
Terraced£1,155,00014-16.6%+5.0%
Flat£520,00046-15.9%+2.9%
This area£601,000
Hammersmith and Fulham£699,000
London£525,512
England£300,000
Annual median price, all homes. Small samples can be volatile.

Contains HM Land Registry data © Crown copyright and database right 2026. This data is licensed under the Open Government Licence v3.0.

Household income

Net household income (a year)£51,707±£7,618 · #823 of 6,856
After housing costs (equivalised)£41,517
Price-to-income ?11.6×typical home ÷ net income — more stretched than the England figure of 7.5×

Model-based ONS estimates (FYE 2023) with 95% confidence intervals — a guide to the typical household, not a measurement. How income estimates work →

Affordability-adjusted Score ?

6Affordability-adjusted Score / 100
Best-value areas in England →

Recorded crime ?

331 crimes per 1,000 residents · 12 months · 2,791 offences
Hammersmith and Fulham111
London102
England83

Rank #6,361 of 6,427 areas with published data (1 = lowest recorded rate).

Category (12 months)Recorded
Violence & sexual offences782
Theft1,111
Burglary94
Vehicle crime91
Criminal damage & arson133
Public order & weapons308
Drugs148
Robbery84
Other40

Anti-social behaviour, recorded separately: 725 incidents.

Recorded incidents, not convictions. Crimes are counted where they happen while residents are counted where they live, so busy town-centre, retail and nightlife areas show high per-resident rates because visitors bring incidents with them. Street-level crime data © Crown copyright, data.police.uk, OGL v3.0. More on crime figures →

Official sources

Nearby areas

The closest neighbourhoods on the map, whichever authority they fall in.

Other areas in Hammersmith and Fulham

Similar areas across England

Neighbourhoods with the closest Area Score elsewhere in the country, for comparison.