Shiney Row

Sunderland · North East · population 9,767 · 6 LSOAs

Approximate neighbourhood (MSOA) boundary. © OpenStreetMap contributors; boundary © ONS / Crown copyright.

31Area Score / 100 ?
  • #4,728 of 6,856 in England
  • #144 of 342 in North East
  • #11 of 36 in Sunderland
  • More deprived (bottom 40%)
Compare this area →

People living here Census 2021

Residents9,689
Median age (est.)41
Density2,513per km²
No qualifications19%
Degree or above27%
No car or van22%

Age

0–14 18%15–24 11%25–44 26%45–64 27%65+ 18%

Tenure

Own outright: 31%Mortgage/shared: 36%Social rent: 25%Private rent: 8%
Own outright 31%Mortgage/shared 36%Social rent 25%Private rent 8%

Households

One person: 26%Couple, no children: 19%Couple with children: 29%Lone parent: 13%Other: 12%
One person 26%Couple, no children 19%Couple with children 29%Lone parent 13%Other 12%

Work (top occupations)

Professional 18% · Associate professional 13% · Administrative 11%

All occupation groups
Professional18%
Associate professional13%
Administrative11%
Sales & customer service10%
Skilled trades10%
Managers & directors10%
Process & plant9%
Elementary9%
Caring & leisure9%

Ethnic group

White: 97%Asian: 1%Black: 0%Mixed: 1%Other: 0%
White 97%Asian 1%Black 0%Mixed 1%Other 0%

Religion & identity

Christian 54% · No religion 40% · Sikh 1%

Born outside the UK: 3%

Census 2021 (ONS), Crown copyright, OGL v3.0. Shares are of each question's own respondents (e.g. education is % of residents aged 16+). Figures date from March 2021 and change slowly between censuses.

In summary

Shiney Row is in the more-deprived bottom 40% of England, ranked #4,728 of 6,856 neighbourhoods nationally, and #11 of 36 in Sunderland. It is highly uneven across the seven themes — strong on Living environment (85) but weak on Health (16). Typical homes here sold for about £175,000 over the past year, up 9% across five years (from 125 sales), 13% above the wider Sunderland median of £155,000. Cheaper homes only partly offset the deprivation score, leaving it at #2,041 of 6,851 on our affordability-adjusted measure. Typical household take-home income is around £37,364 a year, around the middle of England. Recorded crime ran at 54 incidents per 1,000 residents over the past year, below the England rate of 83.

Themed scores ?

Each 0–100, higher = less deprived on that theme. National rank shown.

Income 35 · #4,468
Employment 26 · #5,084
Education 32 · #4,646
Health 16 · #5,722
Crime 45 · #3,755
Housing & access 67 · #2,253
Living environment 85 · #1,006

House prices ?

£175,000median (12m) · -10.3% yr · n=125
TypeMedian (12m)Sales1yr5yr
All homes£175,000125-10.3%+9.4%
Detached£284,99937-3.4%+20.0%
Semi-detached£160,00066+2.6%+8.9%
Terraced£125,00021+8.7%+12.6%
FlatToo few sales to report (n=1)
This area£175,000
Sunderland£155,000
North East£171,000
England£300,000
Annual median price, all homes. Small samples can be volatile.

Contains HM Land Registry data © Crown copyright and database right 2026. This data is licensed under the Open Government Licence v3.0.

Household income

Net household income (a year)£37,364±£5,329 · #4,250 of 6,856
After housing costs (equivalised)£33,039
Price-to-income ?4.7×typical home ÷ net income — less stretched than the England figure of 7.5×

Model-based ONS estimates (FYE 2023) with 95% confidence intervals — a guide to the typical household, not a measurement. How income estimates work →

Affordability-adjusted Score ?

70Affordability-adjusted Score / 100
Best-value areas in England →

Recorded crime ?

54 crimes per 1,000 residents · 12 months · 526 offences
Sunderland90
North East97
England83

Rank #2,403 of 6,427 areas with published data (1 = lowest recorded rate).

Category (12 months)Recorded
Violence & sexual offences228
Theft78
Burglary28
Vehicle crime25
Criminal damage & arson63
Public order & weapons54
Drugs15
Robbery3
Other32

Anti-social behaviour, recorded separately: 130 incidents.

Recorded incidents, not convictions. Crimes are counted where they happen while residents are counted where they live, so busy town-centre, retail and nightlife areas show high per-resident rates because visitors bring incidents with them. Street-level crime data © Crown copyright, data.police.uk, OGL v3.0. More on crime figures →

Official sources

Nearby areas

The closest neighbourhoods on the map, whichever authority they fall in.

Other areas in Sunderland

Similar areas across England

Neighbourhoods with the closest Area Score elsewhere in the country, for comparison.